When there's a problem, look for a solution, not for someone to blame. 
當問題發生時，尋找解決方法，而不是找代罪羔羊。 

If you're not serving the customer, you'd better be serving someone who is.
如果你無法服務客戶，你最好替可以服務客戶的人做事。 
Albrecht and Zemke

There is only one valid definition of business purpose: to create a customer. 
企業存在的目的只有一個明確的定義：創造客戶。 
彼得

• 杜拉克(管理大師)

"What is our business?" is not determined by the producer but by the customer. 
"我們經營什麼事業？"不是由生產者決定，而是由客戶。 
彼得

• 杜拉克(管理大師)

Encouragement 鼓勵 
Life's not fair, but God is good. Life throws us a disappointment. And God responds by giving us encouragement. 
生活是不公平的，但上帝是好的。生命讓我們失望，上帝卻以鼓勵回應我們。
Robert H. Schuller

True Honor 真正的榮耀 
Any person can be successful on smooth seas, but it is the victor over the storm who gains true honor. 
任何人都可在風平浪靜的海上成功，但是能戰勝風暴的才可獲得真正的榮耀。 
註：唯有經過大風浪，才能練就真功夫。 
Robert H. Schuller

Start 開始 
A year from now you may wish you had started today. 
一年之後，你會希望早在今天就可開始。 
註：今天不開始做，一年之後就會後悔不早做。 
Robert H. Schuller

Hope 希望 
Hope is an important human value for dynamic living. Where there is hope, there is life! 
希望是人類生活的一項重要的價值。有希望之處，生命就生生不息！(90089) 
Robert H. Schuller

habit 習慣 
We are what we repeatedly do. Excellence, than, is not an act, but a habit.
我們成為一再做著同樣事情的人。因而，超越就不僅是一個行動，而是一種習慣。(90088) 
Aristotle
亞里斯多德

Money 金錢 
Money brings some happiness. But after a certain point, it just brings more money. 
金錢帶來一些快樂，但是到了某一點之後，它只是錢滾錢而已。(90087) 
註：金錢帶來的快樂有其極限，超過了某一點之後，它只是帳面的數字而已，並不能帶來更多的快樂。 
Neil Simon
尼爾

• 西蒙

Action 行動 
Never confuse movement with action. 
別把動作和行動視為一談。(90086) 
Ernest Hemingway
海明威(文學作家)

Problem  問題 
People who believe a problem can be solved tend to get busy solving it. 
相信問題可以解決的人，就會著手去解決它。(90085) 
William Resperry
威廉

• 瑞士波里

Knowledge  知識 
Knowledge cannot make us all leaders, but it can help us decide which leader to follow. 
知識無法讓我都成為領導者，但它可幫我們決定要追隨那一位領導者。(90084) 
Management Digest
管理文摘

Opportunity  機會 
When one door closes another doors open; but we so often look so long so regretfully upon the closed door, that we do not see the ones which open to us.  
當一扇門關閉另一扇門開啟；但是我們常常很失望地瞧著那扇關閉的門看得許久，以致於沒有看到那扇對我們開啟的門。(90083) 
Alexander Gram Bell
亞歷山大

• 格蘭貝爾

Wisdom  智慧 
Wisdom consists of the anticipation of consequences. 
智慧包括預先知道後果會如何。(90082) 
Norman Cousins
諾曼

• 高森

Wise Person  智慧的人 
The wise person questions himself, the fool others. 
有智慧的人質問他自己，愚蠢的人質問他人。(90081) 
Henri Arnold
享利

• 阿諾得

Listener 聆聽者 
A good listener is not only popular everywhere, but after a while he knows something.
一位好的聆聽者不但到處受歡迎，而且一陣子之後他懂得一些事情。(90080) 
Wilson Mizner
威爾森

• 米至內

Understand 瞭解 
What we do not understand we do not possess. 
我們不瞭解的，無法擁有。(90079) 
註：許多事情，像學問、知識一樣，若無法瞭解，就不是真正的擁有。 
Johann Wolfgang von Goethe
歌德

Heart 心 
Nothing but the heart can change the heart. 
只有心才能改變心。(90078) 
註：一個人惟有改變他/她的心意，則一切才能隨之改變。 
Garroll O'connor

Worth 價值 
A true measure of your worth includes all the benefits others have gained from your success. 
真正衡量一個人的價值的方法當中，要包括別人可以從你的成功得到多大的好處。(90077) 
Cullen Hightower 
古勒

• 韓道華

Mistakes 錯誤 
Mistakes are a fact of life. It is the response to the error that counts. 
犯錯在所難免。問題是對犯錯所採取的反應(行動)才重要。(90076) 
Nelson Domille
尼爾森

• 戴明里

Pilgrims朝聖者 
We are all pilgrims on the same journey - but some pilgrims have better road maps.
我們都像同一旅程的朝聖者，但是有些朝聖者有更好的地圖。(90075) 
Nelson Domille 
尼爾森

• 戴明里

Nothing is more terrible than activity without insight.
最可帕的事莫如做任何活動，沒有洞察力。(90074)
Thomas Carlyle
湯姆.卡力立

A problem well stated is a problem half-solved.
一個明白陳述的問題等於解決一半。(90073)
Charles F. Kettering 
查禮士

• 凱特令

Customers 客戶 
Let's spoil those wonderful customers. Let's appreciate them every day on every visit and tell them so. The key to our success, though, must be that we are truly embrace the philosophy of being servant leaders, both with our customers and each other. 
讓我們驕寵可愛的客人，讓我們每天感謝客戶每次的光臨並告訴他們，然而，我們成功的關鍵在於真心的接納成為領先服務者的哲學，不僅對客人，對彼此也是如此。(90072) 
Sam waton 
山姆

• 華頓(Wal-Mart的創辦人)

Attitude 態度 
The way management treats the associates is exactly how the associates will then treat the customers. And if the associates treat the customers well, the customers will return again and again, and that is where the real profit in this business lies, not in trying to drag customers into your stores for one-time purchases based on splashy sales or expensive advertising. 
管理者如何對待員工，員工就會如何對待客戶。如果員工對待客人好，客人就會一次又一次的光顧，而這就是生意真正的利潤所在，而不是靠銷售的花招或昂貴的廣告把客戶人拉到店裡來而只做了一次採買。(90071) 
Sam waton 
山姆

• 華頓(Wal-Mart的創辦人)

Education 教育 
We must all see to it that our people--training programs are the best in retailing. From the back door of the stockroom to the front office, we need to have our personnel prepared and trained to do a superior job at every level. They must be interested, enthused and involved. We should make this our No. 1 priority. 
我們務必要使我們的人員訓練做到零售業當中最好的。從倉庫的後門到前面的辦公室，我們要讓各階層的人有所準備並訓練，做好事情。他們必須要有興趣、熱心和參與。我們應該把這件事當作最優先的事。(90070) 
Sam waton 
山姆

• 華頓(Wal-Mart的創辦人)

Discussion 討論 
To me, the most important element in establishing a happy, prosperous atmosphere is the insistence upon open, free, and honest communication up and down the ranks of our management structure and with our associates. 
對我而言，營造一個快樂，進步的環境最重要的因素是主張在我們管理的架構和同事之間，可以上下公開，自由自在，和誠實的溝通。(90069) 
Sam waton 
山姆

• 華頓(Wal-Mart的創辦人)

Leadership 領導 
Our philosophy is that management's role is simply to get the right people in the right places to do a job and then to encourage them to use their own inventiveness to accomplish the task at hand.
我們的經營哲學是----管理的任務簡單地說，就是找到合適的人，擺在合適的地方做一件事，然後鼓勵他們用自己的創意完成手上的工作。(90068) 
Sam waton 
山姆

• 華頓(Wal-Mart的創辦人)

Employees 員工 
How does Wal-Mart do it? They always ask. The answer is always the some-people. Not only the right kind, but interested, dedicated, enthusiastic and loyal people. that's what makes our company exceptional and what enables us to continually achieve the seemingly impossible.
華瑪超市是怎麼做到的？人們經常問。這答案永遠是相同的-人。不僅是合適的，而且是對事情有興趣，投入，熱情和忠誠的人。這使得我們公司與眾不同，也使得我們持續地達成似乎不可能的事。(90067) 
Sam waton 
山姆

• 華頓(Wal-Mart的創辦人)

Ego自大 
Ego, in my opinion, is one of the worst things that can happen to a company. 
自大，就我而言，是發生在一家公司最糟的事情。 (90066) 
Sam waton 
山姆

• 華頓(Wal-Mart的創辦人)

Overachieving 高成就 
The battle of life is already half won by the young man who is brought personally in contact with high officials; and the great aim of every boy should be to do something beyond the sphere of his duties--something which attracts the attention of those who over him.
對某些年青人來說，如果他可和高階的長官有直接接觸的話，人生的戰役已贏了大半；而每一位年青人的遠大目標應該是所做的事超出他的職責範圍--所做的事可以吸引在上面注視著他的人的注意。(90065) 
Andrew Carnegie 
安德魯

• 卡內基

Intensity 強度 
While statistics say that 95 percent of all young men who enter business fail, this should not discourage any one. Go out with the spirit 「sink or swim,」and a person will not sink.
當統計顯示百分之九十五的年青人創業失敗，這不應該使人氣餒。帶著「沈沒或游」(破斧沈舟)的精神去闖，一個人就不會沈沒。(90064) 
Andrew Carnegie 
安德魯

• 卡內基

Game Rule 遊戲規則 
There is no rule in the game except to use the best judgment you have, think hard, act quickly, and remember the other fellow has as good a right to live as you. 
在遊戲中並沒有一套規則，除了要應用你最佳的判斷，認真的思考，快速的行動，也要記得別人也有權利活得像你一樣好。(90063) 
William Wrigley Jr. 
威廉

• 來禮(口香糖創辦人)

Commitment 承諾 
Nothing is so much fun as business. I do not expect to do anything but work as long as I can stand up. 
沒有任何事比經營企業還有趣。只要我能撐下去除了工作我不想做別的事。(90062) 
William Wrigley Jr. 
威廉

• 來禮(口香糖創辦人)

Title 頭銜 
The highest title which a man can write upon the page of history is his own name. 
一個人可以寫在歷史頁冊裡的最高頭銜就是他自己的名字。(90061) 
Andrew Carnegie 
安德魯

• 卡內基(美國鋼鐵大王)

Details 細節 
He is a bold man who calls anything a trifle. 
將任何事都視為瑣碎小事的人是一個膽大無謀的人。 (90060) 
Andrew Carnegie 
安德魯

• 卡內基(美國鋼鐵大王)

Attacking Trouble 問題解決 
The more difficult a problem becomes, the more interesting it is. 
問題越是困難，就越有趣。(90059) 
Andrew Carnegie 
安德魯

• 卡內基(美國鋼鐵大王)

Humor 幽默
There is very little success where there is little laughter.
沒有歡笑的地方就沒有成功。(90058)
Andrew Carnegie 
安德魯

• 卡內基(美國鋼鐵大王)

Success 成功 
Never think of this business as being a successful one.
It is merely succeeding, going a little further each year in its endeavor to succeed.
Whenever an individual or a business decides that success has been attained, progress stops.
絕不要認為企業已經是成功的。它只是持續下去，每一年的努力往成功邁向一步。當一個人或一個企業認為他們是成功的，就不再會有進步。(90057) 
Thomas J. Watson Sr. 
湯姆

• 華生(IBM公司創辦人)

Working 工作 
If you do not enjoy your surrounding and associations, my advice is to change your work. Some years ago, a man who was rooming with me remarked that I was very happy in my work and that he wished he were happy in his. I told him that if I could not be happy in my work, I would not work.
如果你不滿意你的環境和同事，我的建議是改變你的工作，幾年前有一個和我同事，他對我的評語是我非常樂在工作而他希望他也能樂在其中。我告訴他如果我不能在工作中找到快樂，我寧可不工作。(90056) 
Thomas J. Watson Sr. 
湯姆

• 華生(IBM公司創辦人)

Knowledge 知識 
How are we going to get that knowledge? There is only one way - through study. That is the only way we can get knowledge.
我們怎樣得到知識？只有一個方法─透過學習。它是我們可以得到知識的唯一方法。(90055) 
Thomas J. Watson Sr. 
湯姆

• 華生(IBM公司創辦人)

Management 管理
My duty is not the building of the business; it is, rather, the building of the organization. The organization builds the business.
我的責任不是建構一個事業；而寧願是建構一個組織。這個組織建構這事業。(90054)
Thomas J. Watson Sr. 
湯姆

• 華生(IBM公司創辦人)

Goals 目標 
Whatever is the best thing for the business is the best thing for the men in it. Let us keep that in mind --what is best thing for the business is the best thing for everybody in it.
對一個企業最好的事也同樣對在裡面工作的人最好。
讓我們永記在心--對一個企業最好的事也是對裡面的每一個都好。(90053) 
Thomas J. Watson Sr. 
湯姆

• 華生(IBM公司創辦人)

This is not the end. It is not even the beginning of the end. But it is perhaps, the end of the beginning.
這不是結束，它也不是結束的開始。但它也許是開始的結束。(90052) 
Winston Churchill, November 10, 1942 
邱吉爾首相，1942年11月10日 

You can't always get what you want. 
No, you can't always get what you want. 
But if you try sometimes, you just might find 
You get what you need.
你不能經常得到你想要的， 
不，你不能經常得到你想要的。 
但假如你有時試試，你就會發現 
你得到你需要。(90051)
Rolling Stones 
滾石合唱團 

莫非定律(20) 
Murphy was an optimist！
莫非曾經是一位樂觀主義者！(90050)
註：凡事不要過於樂觀 
Ed Murphy 

One's work may be finished someday, but one's education never.
一個人的工作也許有完成的一天，但一個人的教育卻沒有終止。(90049) 
Alexandre Dumas 
亞歷山大

• 杜馬

莫非定律(19) 
If in the course of several months only three worthwhile social events take place, they will all fall on the same evening.
如果在幾個月當中只有三件重大的社會事件發生，他們都會在同一晚上發生。(90048) 
Ed Murphy

And I remember misinformation followed us like a plague, nobody knew from time to time if the plans were changed.
而我記得誤傳就像瘟疫般的追隨著我們，所有的人經常不知道計畫是否已經改變。(90047)
Paul Simon 
保羅

• 西蒙(流行歌手作曲家)

莫非定律(18) 
Nothing is lost until you begin looking for it.
你要是不找的話，東西不會不見(90046) 
Ed Murphy 

Even a journey of one thousand mile begins with a single step.
千里之行，始於足下。(90045) 
Lao Tzu 
老子(中國哲學家) 

莫非定律(17) 
Blame will never be placed if enough people are involved.
如果要責怪時，該受責怪的人往往不在(90044) 
Ed Murphy 

In matters of style, swim with the current; 
In matters of principle, stand like a rock. 
就風格而言，隨著潮流走； 
就原則而言，就要岩石般的不移。(90043) 
Thomas Jefferson 
傑弗遜(美國第三任總統)

You say yes, 
I say no. 
You say stop, 
and I say go, go, go ! 
你說是， 
我說不。 
你說停， 
而我說走，走，走！(90042) 
John Lenon, Paul Mc Cartney 
約翰藍儂，保羅麥克尼(披頭四，歌手、作曲家) 

The more you know the luckier you get. 
你知道的越多，就更幸運。(90041) 
J.R.Ewing of  "Dallas"  

When luck is on your side, you can do without brains. 
當好運降臨到你身上，你不用頭腦也行得通。(90040) 
Giordano Bruno  

Discovery發現
I do not know what I may appear to the world ; but to myself I seem to have been only like a boy playing on the seashore, and diverting myself in now and then finding a smoother pebble or a prettier shell than ordinary, wilst the great ocean of truth lay all undiscovered before me.
我不知道對世人而言，我是怎麼樣的人；
但對我自己而言，我就像在沙灘上玩耍的孩子，
偶而找到一粒光滑的鵝卵石或比普通漂亮一些貝殼把玩，
而在我前面還有真理的大海還藏有許多尚未被發現。(90039)
Issac Newton
牛頓(科學家) 

Theory 理論
A theory should be as simple as possible, but no simpler.
一個理論應該盡可能簡單，但不能再簡單。(90038)
Albert Einstein 

莫非定律(16)
In any computation, the figure that is obviously correct will be the source of error.
在任何的計算，看起來顯然是正確的數字會是錯誤的來源。(89037)
Ed Murphy 
Our task now is not to fix the blame for the past, but fix the course for the future.
我們現在的任務不是去譴責過去，而是解決未來可能發生的原因。(90036)
John F. Kennedy
美國甘迺迪總統 

Look ma ! the emperor has on clothes.
媽，你看，這國王沒有穿衣服。(90035)
註：此語引自童話的「國王的新衣」，意謂著不要自欺欺人。
Hans christian Anderson
安徒生(丹麥的童話作家) 

To a pessimist, the glass is half empty.To an optimist it is half full.
對悲觀的人而言，杯子是一半空的。對樂觀的人而言，杯子還有半杯滿。(90034)
Anomymous無名氏 

莫非定律(15)
Interchangeable parts won't.
替代的零件往往不能代用。(90033)
Ed Murphy 

what has been will be again，what has been done will be done again；There is nothing new in the sun.
過去曾如何，未來會再是，過去曾做過的，也適必再發生；太陽底下沒有新鮮的事。(90032)
Ecclesiastes 

Those who cannot remember the past are condemned to repeat it.
凡不能記取過去的人註定要重蹈復轍。(90031)
George Santayana
桑塔耶那 

Perfection of means and confusion of goals seem to characterize our age.
完美的工具和混淆的目標，似乎是我們這一世代的特點。(90030)
Abert Einstein
愛因斯坦(科學家) 

莫非定律(14)
If there is a 50 per cent chance of success, that means there is a 75 per cent chance of failure.
如果有百分之五十之成功機率，就表示有百分之七十五的失敗機率。(90029)
註：失敗的機率總是大於成功的機率
Ed Murphy

莫非定律(13)
By making things absolutely clear, people will become confused.
事情弄得越清礎，人們就會越困惑。(90028)
Ed Murphy

莫非定律(12)
If you tinker with anything long enough, it will break. 
如果你一直在修補任何事情，最終它是會壞掉。(90027)
註：修修補補並不能真正解決問題
Ed Murphy 

莫非定律(11)
It is impossible to make anything foolproof, because fools are so clever.
不可能讓任何事情都作到防呆，因為傻瓜都是那麼聰明。(89026)
Ed Murphy 

莫非定律(10)
If you try to please everybody, somebody will be disappointed.
如果你想取悅每一個人，就會有一些人失望。(90025)
註：你無法取悅每一個人
Ed Murphy 

莫非定律(9)
Every solution breeds new problems. 
每一個解決方案都會產生新的問題。(90024)
Ed Murphy 

莫非定律(8)
It is easier to get involved in something than it is to get out of it.
涉入某件事比從該事脫身容易得多。(90023)
Ed Murphy 

莫非定律(7)
It always cost more than first estimated.
真實的成本總是會比原先估計的要高。(90022)
Ed Murphy 

莫非定律(6)
Nature always sides with the hidden flaw .
自然經常會傾向潛伏的失誤。(89021)
Ed Murphy

莫非定律(5)
If there is the possibility of several things going wrong, the one that will cause the most damage will be the one.
如果有幾件事有出錯的可能，最可能會造成最大的災難的那一件事就會發生。(89020)
Ed Murphy 

莫非定律(4)
Everything takes longer than you think.
要完成的每一件事的時間總需要比你想的還長。(89019)
Ed Murphy 

莫非定律(3)
Nothing is as easy as it looks.
事情絕不會像看起來的簡單。 (89018)
Ed Murphy 

莫非定律(2)
Whenever you set out to do something, something else must done first.
每當你要開始做某件事，就會有另一件事要急著先做。 (89017)
Ed Murphy

莫非定律(1)
Left to themselves, things tend to go from bad to worse. 
事情若隨它去，會從不好變得更糟。(89016)
Ed Murphy

莫非定律
If anything can go wrong , it will.
會出錯的事，一定會錯(89015)
 Ed Murphy
附記：莫非定律是由一位美國空軍上校所創造的名詞，他是有感於在加州一個空軍飛彈基地所發生一系列的錯誤和問題。此詞非常有名，由莫非定律延伸出還有許多相關的說法。

探索
The real voyage of discovery consists not in seeking new landscapes, but in having new eyes.
真正的探索之旅並不包括尋找新的山水，而是要有新的眼光。(89014)
Marcel Proust 

智慧的人
A wise man is strong; yea, a man of knowledge increase his strength.
一個有智慧的人是強壯的，是的，一位有知識的人增強他的力量。(89013)
Marcel Proust 

最弱的一環
The weakest link in a chain is the strongest because it can break it.
在一個鏈條裏，最弱的一環也可能是最強的，因為它可使鏈條斷掉。(89012)
Stanistlaw J. Lec 

領導者的任務
The role of a leader is to create the environment that allows people to take joy in their work, use their abilities and fulfill their potential.
領導者的任務是創造一個可以讓他的同仁樂在工作，發揮他們的才能和潛力的環境。(89011)
W. Edwards Deming 

品質的定義
For Walter Shewhart, Deming's great teacher, Quality is defined as〝On targer with minimum variance.〞
對華特˙蕭華德，戴明的恩師，品質可以界定為「以最低的差異達到目標」。(89010)
取材自〝Deming and Goldratt〞一書 

經理的工作
It is the manager's job to understand the kind of variation in the processes in order to take the appropriate actions to improve them.
經理的工作就是要瞭解程序中變異的種類，以便採取合適的行動去改進它。(89009)
取材自〝Deming and Goldratt〞一書 

經理的職責
A manager is a person who is responsible for the performance of an area in a system.
A manager's role is to constantly improve the performance of the area under his or her responsibility.
經理是負責系統裡某一個區域的績效的人。
一位經理的職責就是要不斷地提昇他或她負責區域的績效。(89008)
取材自〝Deming and Goldratt〞一書 

何謂「系統」
We can define a system as a network of interdependent components, which work together to achieve the goal of the system.
我們可以將一個系統界定為一個有許多相互依存的單元所構成的網路，這些單元共同努力達成此系統的目標。(89007)
取材自〝Deming and Goldratt〞一書 

「新、速、實、簡」新解
1994年台積電股票上市時，台積電總經理曾繁城向同仁提出「新、速、實、簡」的新生活觀念。「新」代表創新，「速」是反應快，「實」代表實在、踏實，「簡」是簡化、單純化。新速實簡對現代化企業而言，仍具備一定意義。(89006)
取材自聯合報 

簡化
In order to make something simple you have to know your subject very well indeed.
為了要簡化某些事，你必須要真正瞭解你的主題是什麼。(89005)
Edward De Bono

目的和限制
In order to free ourselves from the constraints of what is now being done, we can start with a very board approach to the whole purpose of the operation.
為了要將我們自己從現在所從事的工作的限制當中解放出來，我們可以用更廣的視野檢視這作業的整個目的。(89004)
Edward De Bono 

夢想與信仰
To take great steps we must not only act but also dream, we must not only plan but also believe.
邁開大步之前，我們不僅要採取行動而且要敢夢想，我們不僅要有計畫而且要有信仰。(89003)
Anatole France 

領導者
For Deming, a leader is a perennial learner, constantly engaged in the improvement of the conditions in which his people interact.
對戴明而言，一位領導者就是一位永遠的學習者，經常致力於改善同仁之間相互運作的條件。(89002)
取材自「Deming and Goldratt」一書

經理的工作 
A manager's job is to coordinate the efforts of all the components of the system in order to achieve the pre-established goal.
一位經理的工作就是將系統裡各成員的努力加以整合，以達成組織原先設定的目標。(89001)
取材自「Deming and Goldratt」一書